Following the launch of Nazaré’s industry-leading research on how to empower future-fit commercial, medical and market access field teams, we hosted an event of fireside chats where we explored how L&D professionals can shape the future of field excellence.
Here are the key themes that emerged from that discussion.
Our new purple book will empower you with the tools and techniques of a learning performance consultant so you can play an integral role in meeting business challenges and delivering success.
It’s not just about box-ticking. Gary Durkin discusses how to effectively involve diverse functional teams in marketing strategy development.
Shawn Jordan discusses the synergy between the immersive power of VR and the transformative potential of mindfulness (initially published in LTEN Focus Magazine).
Reflecting on our recent 14th Women in BioPharma Leadership (WIBL) event, Stephanie Plowright shares the key themes that emerged.
After attending SXSW, Josh Gleim discusses the importance for L&D professionals to grasp the impact of GenAI on young learners in order to prepare for our future workforce.
“What if everything that’s happening, was happening FOR you and not TO you?” Stephanie Plowright reflects on the words Maxine Nwaneri used to open our 13th Women in BioPharma Leadership event.
Want to know the steps your field teams should take to maintain a competitive advantage and deliver tangible business results? You might need to start on the ice – suggests Matthew Moxon.
Fiona Hirst and Gary Durkin draw attention to a lack of investment in the capability development of marketing teams (initially published in LTEN Focus Magazine).
It’s difficult for training to account for every possible outcome in the real world, and yet our learners need to be equipped to adapt, even in the face of unpredictability. Shawn Jordan believes in the value of improvisation.
WHITE PAPER: Marketing training experts from global pharma companies share challenges and explore practical solutions for measuring the impact of marketing training in pharma.
“Another month and already another catch-up meeting? Not much has changed, what should I say this time?” Read Jess Holt‘s recommendations when there is nothing new to say.
In this article, Russ Lidstone highlights the implications of all the business challenges (“known unknowns” and “unknown unknowns”) and what this means for corporate learning.
Fiona Hirst and Adam D. Lewin explore how the rise of omnichannel has led to the general expectation of much greater cross-functional collaboration across Marketing, Medical and Sales.
In our 10th Women in Biopharma Leadership event, we explored what it takes to lead a high-performing team, leveraging real-life insights from a variety of pharma organizations.
Menopausal women are the fastest growing workforce demographic. Read Lindsey Scott‘s guide on how business leaders can build awareness and better understand how to support and empower valuable employees.
In 2023 Pharma Marketing Academy, a division of Ashfield Excellence Academy that is now part of Nazaré, ran its second annual marketing capability development survey.
Jason Phillips introduces us to the Japanese concept of ‘Ikigai’ and a 3-step process to defining your own professional purpose.
The accelerated change due to recent years’ unprecedented events has forced us all to redefine our working environment – but we now need to evolve our thinking.
How easy do you find it to influence others? Do you always apply the same approach? Do you know how to increase your ability to influence? If the answer is, I’m not sure, then this is the blog for you.